Yes, a redesign! It feels long overdue for me, my previous website for The Darling Tree didn’t change much since I started freelancing full-time over 3.5 years ago. Recently I replaced it with a temporary page which you see there now, in preparation for a whole redesign.
This isn’t just about the website, it’s also a new direction for my business and what I want to focus on. I’ve taken a step back to regroup and figure out where I want the business to go, who I want to work with, and what I want to achieve. It’s been a refreshing process and I’m excited to create a fabulous new website to reflect these new plans.
To begin the process over the weekend I created a little moodboard to establish a feel for the redesign, it’s a combination of handdrawn typography and graphics, watercolours and paints, a touch of nature, charcoal and white with pops of colour, and of course a little texture. What do you guys think?
1. Balloon
2. Doona
3. Paper Scatter
4. Watercolour Tags
5. Books and Coffee
6. Texture
7. Lines
8. Thankful Quote
9. Birds
10. Victoria & Albert
11. Watercolour Illustration
12. Moose
13. Gems
14. Interior Decor
15. Paint Strokes
16. Chalkboard Ribbon
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Love it!!! I am so looking forward to your new design!
Looks gorgeous. Excited to see it!
I really, really love it! I believe that keeping your inspiration close and staying connected to it, especially when creating something, is very important. I’m really excited to see the redesign!
LOVE! I am such a fan of watercolor and hand drawn elements, the contrast of bold and neutral colors. Straight and fluid lines. All of which can be found so harmoniously in mature! And, I’m sure will create a harmonious and beautiful blog!
I’m so hoping to get your blog class scholarship so I can learn how to create the beautiful, natural, and ethereal blog I hope for!
*nature :p slipped
I’m so excited! Thanks for the lovely feedback, I have noticed that it has a similar feel to this blog actually, but will definitely have it’s own style I think.
Love it Jo! the colours just pop off the page. Knowing your work is it going to be FANTASTIC! Can’t wait to see what you have in store.
Fabulous tones, I am sure your new design will be beautiful! Can’t wait to see it.
I think it is going to be gorgeous, I can’t wait to see the design
Love it! Crisp, clean, bright yet delicate! Very Jo-esque. Happy to see the watercolour thread will continue to weave through your work, it’s something I always associate with you.
This is so beautiful- I am also rebuilding my business website right now, and I have so many ideas going through my head. It’s hard to sort them all out, isnt it?!
Can’t wait to see your new site design, as I’m sure it’s going to be stunning ;)
I love this mood board – especially the hand drawn typography. Can’t wait to see the new site design!